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Product Guide

Authenticality Company products are blended using an abundance of nourishing ingredients derived from nature. Our focus is providing products that improve the condition, health, strength and shine of the hair from the inside out. Our collection of skin and body care products contain therapeutic spa-quality pure essential oils and botanical oils for a true personal pampering experience. Those who have used our products know that our blends are concentrated. Our blends are designed to give you undeniably beautiful results, making a true difference in the look and feel of your hair and skin. Our product guide is a resource we've made available to you to help you better understand our products and their benefits...





Moisture & Styling Butter is a concentrated blend of natural and organic ingredients designed specifically to nourish, seal, protect and strengthen naturally curly/coily hair types. This blend can easily replace many products within your hair care regimen as it multi-tasks as a sealer, eases detangling and is great for styling twists, braids and knot styles. Moisture & Styling Butter instantaneously softens the hair, making it possible to have nourished curls & coils that are easy to manipulate and comb through. You can also expect increased shine upon application, with increased natural shine with continued use. This blend is concentrated in that it contains no water. The blend is rich and thick, which means it packs a heavy punch against dryness and damage. The thickness of this blend means a little goes a long way. Unlike leave in conditioners, which are usually water-based, you only need a small amount to get the job done. 

BEST USED | 1) On wash day, after washing and conditioning. Apply Moisture & Styling Butter to damp hair as is, or just after applying your favorite leave-in conditioner. 2) To refresh dry, thirsty hair between washes. Spritz dry hair with water, then smooth a dime-sized amount of M&S Butter through individual sections to thoroughly moisturize and seal moisture into hair. 3) Anytime you want to style hair in twist/braid/knot & twist/braid/knot out styles and for heat styling. For twist/braid/knot styles, spritz hair with water or apply your favorite leave-in conditioner, then rub a small amount of M&S Butter between fingertips and apply to each individual twist/braid/knot. M&S Butter provides amazing shine, nourishes hair and gives your styles greater definition. For heat styling, smooth a small amount onto individual sections before applying heat for added protection against heat damage. M&S Butter gives amazing shine and helps to achieve a sleeker result for your straight styles.
Ingredients | butyrospermum parkii (shea) butter*, olea europaea (olive) fruit oil*, arctium lappa root*, althea officinalis root*, hibiscus sabdariffa flower*, rosmarinus officinalis (rosemary) leaf extract, melaleuca alternifolia (tea tree) leaf oil*, tocopherol, fragrance { *certified organic ingredients }

Root Love is a blend of certified organic ingredients perfect for nourishing your scalp. This blend is an all natural alternative to 'hair grease'. Because healthy hair begins with a healthy scalp, Root Love's ingredients naturally balance oil production of the scalp, help to alleviate dry and flaky scalp conditions, feed the hair follicle and promote healthy, full hair growth. Whether you're looking to combat dandruff, promote a healthy scalp, or simply promote healthy hair growth, Root Love is your go-to product.

BEST USED | As an everyday or once per week blend for scalp massage, oiling the scalp and/or treating scalp conditions.

Ingredients | butyrospermum parkii (shea) butter*, urtica dioica (nettle) extract*, olea europaea (olive) fruit oil*, ricinus communis (castor) seed oil, theobroma cacao (cocoa) seed butter*, rosmarinus officinalis (rosemary) leaf extract, tocopherol, essential oil blend { *certified organic ingredients}



Balm is a blend of organic hand-infused herbal oils. We've harnessed the nourishing benefits of organic Burdock Root, Hibiscus and Marshmallow Root for their ability to condition, strengthen, promote growth, prevent breakage, soften, ease detangling and prevent split ends. No matter where you incorporate this potent blend in your hair regimen, your hair is sure to love the lightweight texture of this super nourishing blend. Balm is perfect for nourishing dreadlocks, as it transforms the look and feel of your locs, imparting softness, strengthening the hair and making your locs absolutely radiant.

BEST USED | 1) As an everyday or weekly oil for nourishing dreadlocks. 2) As a weekly/bi-weekly hot oil treatment. 3) As an everyday oil for imparting shine and nourishment to hair. 4) During heat styling for light heat protection. 5) To nourish hair while in protective styles such as braids and mini-twists

Ingredients | vitis vinifera (grape) seed oil, olea europaea (olive) fruit oil* and arctium lappa root, althea officinalis root*, hibiscus sabdariffa flower*, ricinus communis (castor) seed oil, argania spinosa kernel oil*, simmondsia chinensis (jojoba) seed oil, melaleuca alternifolia (tea tree) leaf oil*, lavandula augustifolia (lavender) oil, tocopherol, essential blend {*certified organic ingredients}



Organic Shea Whip is our signature whipped shea butter. This simple blend has many benefits and is the perfect hair AND body butter. For natural hair, this blend is perfect for sealing moisture into the hair and is a great way to add shine to your styles. The myriad of scents that this blend sports makes it a great way to add amazing fragrance to your hair. As a body butter, this blend softens and gives your skin incredible shine. 

BEST USED | 1) As a sealer and shine aid for natural hair 2) As a luxurious body butter

Scents | Coconut & Rose, Lavender, Lemon Buttercream Cupcake, Lemongrass, Raspberry Sorbet, Simply Shea (uncented) & Vanilla Nut

Ingredients | butyrospermum parkii (shea) butter*, cocos nucifera (coconut) oil*, fragrance {*certified organic ingredients }



Cleanse is a natural clay that gently cleanses and detoxifies the hair. When used on naturally curl & coiy hair, Cleanse gives the hair greater curl definition and produces hair that is clean without feeling stripped. 

BEST USED | Once or twice monthly to deeply cleanse and detoxify (remove toxins left behind by synthetic chemicals and products/environmental pollutants)

Ingredients | Bentonite



Nourished is our intensive organic blend great for dry and damaged hair. This rich blend intensely nourishes hair with Organic Calendula and Organic Argan Oil. These ingredients are renown for their ability to heal, soften, nourish, improve elasticity and repair damage. Use this blend in place of your sealer or styling product to impart much needed nourishment while enjoying amazing shine with light hold. 

BEST USED | 1) On wash day after washing and conditioning hair. Apply to damp hair, or on top of your favorite leave-in conditioner. 2) As a nourishing blend for dry and damaged hair. Repairs and prevents damage all while serving the purpose of a great styling aid.  3) To seal in moisture 4) To style twist/braid/knot styles 

Ingredients | butyrospermum parkii (shea) butter*, calendula officinalis flower* and olea europaea (olive) fruit oil, theobroma cacao (cocoa) seed butter*, argania spinosa kernel oil*, tocopherol, essential oil blend { *certified organic ingredients }




8:31 is a luxurious blend of nourishing botanical oils. We've added Organic Cocoa Butter to this blend for its vitamin rich content and its amazing effect on improving skin tone. 8:31 is the perfect accessory to your personal pampering sessions. It's makes a great massage oil, bath oil, body oil and light perfume. This blend gives your skin amazing shine and makes ash and dryness a thing of the past. Whether you're pampering yourself daily or on special occasions, 8:31 is a must have in your skin care regimen. 

BEST USED | As a nourishing body oil, for luxurious massage, as a relaxing bath oil and as a light perfume.



Our Organic Shea Whip is our signature whipped shea butter. This simple blend does wonders for the skin, giving your skin incredible softness, shine and nourishment. This blend features an array of scents that include essential oils, with 2 fragrances (Lemon Buttercream Cupcake & Raspberry Sorbet) that contain phthalate free fragrance oils. Our scent combinations with the nourishing benefits of our organic ingredients makes Organic Shea Whip the ultimate body butter!

BEST USED | Immediately after a shower or bath to help skin retain moisture. Reapply as needed. A little goes a long way!

Ingredients | butyrospermum parkii (shea) butter*, cocos nucifera (coconut) oil*,essential oil blend/ fragrance { *certified organic ingredients }